Getting users to sign up for a trial of your SaaS product is an accomplishment, but the real challenge is having to convert those trial users into paying customers. This white paper explains the critical steps you can take to ensure your trial users are motivated to continue using your SaaS product after their trial ends.
You'll learn how to:
- Onboard trial users quickly by demonstrating the value of your product
- Request credit card information at the right time
- Engage leads during the trial period with personal emails and messages
- Collect actionable data on user behavior
- Choose a trial period length that maximizes conversions